Per Noi


Celebrating with Birra Peroni the most authentic, brave and proud Italy. Waiting to toast all together again.

Let’s wash our hands


People need 40 seconds to wash perfectly their hands.
Babies need to have fun. Let them listen the new Pampers song “Let’s wash our hands”

We push ourselves beyond our comfort zone, because the best things in life are extraordinarily uncomfortable.

Tenacious Spirit

La Molisana

Courage, genius, pride. This is the tenacious spirit of a country that never gives up.

The sleepy people


If at least you can keep your eyes open, take a look at the latest Baby Dry commercial.